People in Plazas

People in Plazas is a small 501(c)(3) non-profit organization that produces free musical concerts in San Francisco’s outdoor spaces. The organization’s mission is to activate San Francisco’s urban open spaces through events that bring community members together for social congregation.  During the summer and fall, People in Plazas produces over 170 free musical performances in outdoor spaces. During the 2014 season, performances took place at 15 locations across San Francisco, including Transamerica Redwood Park, Mint Plaza, and McCoppin Hub Plaza.  More than 45,000 people attend the concerts each year.  People in Plazas has been supported by a range of government agencies, private companies, and by a grant from Grants for the Arts/San Francisco Hotel Tax Fund (more information about the Hotel Tax Fund is available in the Funding Guide in Appendix A). Local businesses are often important partners, granting permissions to use outdoor spaces or contributing through financial or in-kind sponsorship.

Primary Model Type



San Francisco, CA

Lead Org/s

Non-profit: People in Plazas

Cost to set-up/create


Manager resource level